Audience Profiles and Rating

We have been thinking about the audience for our teaser trailer. We have looked at the similar genres and story lines and what rating they were given.

The first film we looked at was The Strangers, the rating for this film was 15.

Another film which is of a similar genre is Orphan, about a 9 year old girl who isnt as innocent as she looks. This film also had a rating of 15.

From looking at the percentage of people who went to see the Strangers we have found that people from the age of 15-24 went to see the Strangers more than people of any other age and mainly women went to see this film. Whereas, with Orphan there was a high range of ages that went to see this film, mainly from the age of 15-24 but also 45+ it was quite popular. A difference between the two films is they said more men would go, closely followed by women. This has been compared to The Omen which seemed to be a film for both men and women as it was roughly 50% for men and 50% for women. This shows that our type of film which has some similarites between these two films could be 50-50 and people from the age of 15-24.

Our Idea Rating and Audience

We have decided that there will be slightly more women who will watch our teaser.

60%- Women

40%- Men

We have also predicted that the age range would be more 15-24 year olds.

4-6: 0%

7-11: 0%

12-14: 0%

15-24: 80%

25-34: 5%

35- 44: 5%

45+ : 10%

We have also given our film a rating of 15.